“Like Attracts Like” brings to life the idea that people are the power behind every Lexus.
The market for electric vehicles continues to grow rapidly throughout the world, pushing manufacturers to evolve their current line of cars and trucks into more efficient platforms. The innovative team at Lexus is making its push to the future of mobility with its new Lexus Electrified: Inspired By People marketing campaign. Lexus Electrified gives insight into the versatility of its line of electric vehicles, including the RX Hybrid, RZ All-Electric, Electric Sport Concept, and NX Plug-In Hybrid.
The brand’s forward-thinking first began in 2005 with the release of the Lexus RX 400h, the world’s first luxury hybrid sport utility vehicle. The inspiration comes from Lexus’ goal to transition to a carbon-neutral operation, aiming to achieve 100% battery electric vehicles in all models globally by 2035. View all current Lexus models for sale on duPont REGISTRY by clicking on the link below.